The business card that stands out from the rest will be remembered most. Well, kinda.
The business card needs to stand out. But the person handing out the business card needs to stand out more. If you get 63 look-alike white business cards from an event and 1 giant orange one, you're going to remember the giant orange one right?
Not if the guy that gave you the giant orange one was a huge ass. You'll remember the guy who gave you the 4th white card because he likes to bike too and had a great ride last week on the lakefront. The wind was at his back the whole time so he could coast and enjoy the view of the skyline. You love it when the wind's at your back too...
Make your business card stand out. But make yourself stand out more.
Do you stand out?




Comments
I guess it all goes back to
I guess it all goes back to the fact that we are people, not brands. People have interests, quirks, and stories to tell; brands have giant orange business cards.
@Harry - Dude, that is an
@Harry - Dude, that is an excellent way of saying it! Thanks for the comment!
Post new comment